'Our goal is to promote Filipino culture': The mission behind the sale of traditional costumes in Australia

In this episode of Pinoys in Australia, get to know Wilfred and Maria Tua. How do they continue to promote a love for Filipino culture even while living abroad?

[L-R] Wilfred and Maria Tua, along with their family, participated in an event in Sydney, Australia, to promote some Philippine national costumes. Credit: SBS

Key Points

• Wilfred and Maria Tua’s first business involved selling Filipino films and memorabilia, until they launched Barong Tagalog Filipiniana in Blacktown, Sydney, Australia, in 2011.
• All the clothing they sell is made purely in the Philippines, providing employment to fellow Filipinos.
• Apart from the classic designs of the Barong Tagalog and Filipiniana for various occasions, they also offer customized attire suited to the Australian seasons.

Everyone has a story to tell. Pinoys in Australia feature stories about new beginnings. challenges, failures and successes, faith, hope, and bayanihan. It is all about being Filipino in Australia.

Modern Barong Tagalog and Filipiniana Credit: Barong Tagalog Filipiniana/Facebook