Bake It Box, a home-delivered baking subscription, has announced Christmas themed kits.
The subscription-based service aims to make baking seamless by sending out a box that provides everything a customer needs for a variety of delicious creations.
“When you open up your Bake It Box, you get all the dry ingredients and any decorations that you need, which are pre-measured for your convenience,” says Emily Chhen, founder of Bake It Box.
By providing all the dry ingredients, baking trays, and instructions, customers just need to supply wet ingredients and utensils.
The Christmas collection offers a range of cupcakes with reindeer faces, and cupcakes that form into a wreath, complete with accessories to complement the Christmas table.
Since then, her business has grown by 50% month on month.
Social media has allowed her to keep the business growing traction by showing off her colourful cakes, such as the unicorn cake - which can now be made into cupcakes too.